A $52,000 Mac Pro and an Acquisition of Better Camera Technology. Apple introduced its new, high-powered Mac Pro desktop computer, seeking to dazzle would-be buyers with its massive 1.5 terabytes of system memory. But the technology company also shocked consumers with another big number: the Mac Pro's price tag. 

Mac Pro's hefty price tag might scare you off. Mac Pro prices vary depending on the options you're looking for. The most basic configuration starts at $2,499; the more powerful setups start as high as $4,999. The base Mac Pro's price is jaw-dropping enough, at $12,000. But that's dwarfed by the $45,000 price once all the bells and whistles are added, like extra RAM and a more powerful processor, according to calculations from The Verge. 

• Apple's new Mac Pro desktop computer starts at  $12,000 -- not including the $999 stand.
• But with features like extra memory and a more powerful processor, the price can hit a jaw-dropping $45,000, or more than than the average cost of a car in the U.S. 
• Apple is positioning the Mac Pro for businesses whose workers require superior processing speed to do their jobs.

Here's how the computer's costs line up for the basic Mac Pro. Apple will retail the computer itself for $5,999. But that doesn't include a monitor, and that will set you back another $5,000.Add in extra memory and it's easy to push the cost far above the $12,000 baseline price. Filling the 12 slots on the Mac Pro for extra RAM could set you back by more than $17,000 alone, The Verge estimated. At more than $45,000, a fully decked out Mac Pro would cost more than the average car in the U.S.